Marketing Executive

Job role

The Marketing Executive will be responsible for creating and producing Strategy, Content, Design, and Development teams.

Job Responsibilities

The marketing specialist collaborates with the Strategy, Content, Design, and Development teams.

Individual responsibilities include:

• Support email campaigns by developing content marketing strategies, technical recommendations, and list management
• Drive client strategy and campaign planning by analysing performance and KPIs
• Install best practices for list management and deliverability
• Analyse data and metrics for individual campaigns
• Provide recommendations for new and existing campaigns including triggers, and automation
• Build creative, messaging, and content for campaigns using email and automated marketing
• Create A/B tests for campaign optimisation on many devices and platforms
• Analyse client email list health and segmentation strategy
• Segment audiences based on predefined attributes and demographic data
• Measure results and optimise lead nurturing workflows
• Assist and give recommendations on deliverability issues
• Serve as the lead on accounts; delegate tasks to support staff as needed
• Communicate with the account management team and clients
• Provide solutions to email marketing questions and concerns
• Learn other marketing tasks like lead generation, product management, social media, and analytics
• Assist team with website edits, lead generation reports, and customer support

Salary: £20,000-£40,000 per year

Benefits:

Casual dress Company events Company pension Discounted or free food Employee discount On-site parking